Panel Clad PPC

Client Overview

The Client had almost no traffic and was attempting to use PPC with very dismal results.

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Opportunity

We analyzed their competitors and their current campaign, as they needed a boost in their project quotes for panelized structures and their unique niche to erect structures with equipment thereby saving their prospect customers up to 40% of their Labor costs.

Solution

We created 6 ad groups including click to call ads, as well as, mobile display remarketing ads, which boosted their traffic and inquiry’s 10-fold in the first 90 days. In addition, we were able to significantly lift their ROAS and their position in organic search. We provided call tracking and through our team’s optimization efforts were able to lower their cost per click by 65%.