Let’s start by asking the simple question: “Where are you?” How do I find you? Thanks to the artificial intelligence, Rank Brain, marketers are able to achieve high placement in the local business results listings on Google Maps. You can achieve a presence on relevant search engine results pages.
Here’s how it works; the first type of Google Maps listing is based on your physical location. With mobile search volume increasing, this type of search is becoming much more common. For example; when you are looking for a dentist in a specific city, the search engines drive you to a result. When your company is seen by Google My Business, this enables you to claim a listing which will display information that searchers may want to know. The pertinent information is your address, business hours, and customer ratings. Listings are prioritized into positions based on your user’s location, with position “A” being the closest and most prominent. Positions “B” and “C” are also provided, in case you want more options. You may have experienced results like this yourself. Google Suggest prompts for business searches near them, especially when searching from your mobile device.
People only know what you tell them and what’s presented to them online. Each search is verified by validated reviews and reputation management platforms. Therefore, you will need to make sure that your online vehicles are seen on the web highway. Ask our SEM (Search Engine Marketing) pros how we can make your business visible with our proven strategies and experience. We can also help increase your rankings to earn better organic placement on all search engines, resulting in additional new customers.
Stay connected at Luminoustec.net, and visit us on Instagram and Twitter. Next issue we feature how companies are using Artificial Intelligence (AI) in programmatic marketing to lift user engagement for PPC and social media. Also, special ways to give back to your community during the holidays via digital marketing.
To find out more contact us at (888) 633-0439 or email sales@luminoustec.net.
